Nigerian comedian, entrepreneur, and prominent hair brand owner Zicsaloma isn’t just advocating for self-care; he’s speaking from a place of hard-won experience. In a compelling new video shared on social media, Zicsaloma laid bare his past struggles, offering a powerful, practical philosophy for navigating what he terms “an extremely superficial world.”
Zicsaloma used his own life as a stark case study to illustrate the systemic bias of appearance. He revealed two significant setbacks tied directly to his physical appearance.
Job Market Rejection: He shared a painful experience of being overlooked for a job opportunity purely because of his appearance, highlighting how professional potential often takes a backseat to presentation.
Project Fame Audition: Despite possessing the talent—he claimed to be the candidate with the “best voice” at the Abuja auditions for Project Fame—he was rejected. The reason, he believes, centered on his looks, specifically the condition of his teeth.
These experiences led him to a tough but clear conclusion: “The World is extremely superficial.”
Zicsaloma boldly confronted the negative stereotypes placed on people deemed “ugly.” He explained that society often assigns negative traits and limitations to those who don’t meet conventional beauty standards, which can severely impact one’s life, career, and confidence. His advice is a direct response to this reality: if you have the means, you have a responsibility to yourself to enhance your looks.
The skitmaker’s message is not about vanity; it’s about leveling the playing field. By taking proactive steps to improve one’s appearance—whether through dental work, skincare, fashion, or high-quality grooming—you directly address the superficial barriers society erects. Zicsaloma, who went from being rejected to becoming a successful millionaire and brand owner, is proof that investing in your presentation is a crucial tool for professional and personal growth.
In his view, prioritizing aesthetic improvement is a vital form of self-advocacy that allows talent and hard work to finally be seen, unhindered by unfair visual bias.

