The National Basketball Association has officially unveiled a massive multi-platform streaming offering and a completely reimagined NBA TV

The NBA 80th Season Streaming experience is here, and it’s a game-changer! The National Basketball Association has officially unveiled a massive multi-platform streaming offering and a completely reimagined NBA TV, designed to serve as the ultimate, non-stop global hub for basketball fans worldwide. Launching on October 15th, these initiatives mark a new era of access for the league’s landmark 80th season.
Your New 24/7 Digital Hub: The NBA App and Reimagined NBA TV
The foundation of the new fan experience is the NBA App, which now hosts the multi-platform streaming service, providing a seamless digital experience 24 hours a day, 365 days a year.
The reimagined NBA TV is the centerpiece of this transformation. Its flagship program is “The Association,” a new weeknight primetime “basketball-cast.” Featuring an all-star lineup of contributors like MJ Acosta-Ruiz, David Fizdale, Rudy Gay, and Chris Haynes, the show promises to celebrate the culture of the NBA, deliver real-time analysis, news, and guide fans to must-watch action. This push to consolidate and amplify basketball content ensures that the NBA 80th Season Streaming platform is truly always-on.
Live Games Go Global 🌍
While the new NBA TV will carry 60 regular-season NBA games, the league is significantly expanding its global basketball coverage. In collaboration with Sportradar, the platform will deliver hundreds of live and on-demand games from top international leagues around the world, including:
Australia’s National Basketball League (NBL)
Spain’s Liga ACB
Germany’s Basketball Bundesliga (BBL)
France’s Ligue Nationale de Basket (LNB)
The Chinese Basketball Association and Korean Basketball League
Furthermore, the new “Future Starts Now” initiative will showcase top United States high school basketball tournaments and prospects, offering fans an early look at the next generation of NBA talent.
Exclusive Access and Original Content
Beyond live games, the new service is loaded with exclusive, original programming and behind-the-scenes content that bring you closer to your favorite players and teams:
Real Training Camp: Offers all-access views into teams preparing for the season, including the Dallas Mavericks, Denver Nuggets, Golden State Warriors, and Los Angeles Lakers.
Loud City: The OKC Thunder’s Championship Season: A docu-series narrated by All-Star Jalen Williams chronicling the team’s journey to a dramatic NBA Finals victory.
Coaches Corner: Features one-on-one conversations between former NBA player Tim Legler and head coaches from across the league.
Fans will also find a curated selection of top NBA podcasts and creator-driven content from voices like Jesser, Jenna Bandy, and Chris “Lethal Shooter” Matthews, all available in one destination.
The NBA’s commitment to creating a “connected, global hub for basketball coverage” means that fans will have unprecedented access this season. If you live and breathe basketball, the new NBA 80th Season Streaming service is an essential upgrade.
