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Game On, Africa! Konami Secures Exclusive AFCON Gaming Sponsor Rights

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By Femi Blake
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In a massive win for African football fans and the digital sports landscape, Konami Digital Entertainment has been confirmed as the Konami AFCON Official Gaming Sponsor for the next two editions of the TotalEnergies CAF Africa Cup of Nations (AFCON). The multi-year deal with the Confederation of African Football (CAF) will officially integrate the passion and star power of Africa’s premier tournament into Konami’s popular eFootball franchise.

The partnership, which covers the 2025 and 2027 AFCON tournaments, is a significant strategic move for Konami, securing exclusive gaming rights and carving out a valuable space in a rapidly growing football market where its main competitor, EA Sports FC, currently dominates European club licensing.

A Landmark Deal for Digital African Football

The announcement, made on Wednesday, December 3, 2025, solidifies Konami’s commitment to delivering authentic, global football experiences. The deal grants Konami the ability to digitally recreate the AFCON tournament within eFootball, offering fans worldwide the chance to play with their favourite African national teams and star players.

  • Exclusive Rights: Konami gains exclusive gaming rights for the TotalEnergies CAF AFCON, adding a major international competition license to its portfolio, alongside its existing rights for FIFA tournaments.
  • In-Game Integration: To celebrate the partnership, a special AFRICA CUP OF NATIONS 25 Campaign will be rolled out within eFootball. Players can anticipate new African star players, tournament events, and themed promotions designed to capture the unique atmosphere of the competition.
  • CAF’s Digital Vision: CAF General Secretary Véron Mosengo-Omba highlighted the importance of the deal: “Our partnership with KONAMI reflects CAF’s commitment to innovation, global fan engagement, and creating new opportunities for African youth in both football and digital spaces.”

The Rise of African Football in Gaming

The move comes at a time when interest in African football is surging globally, driven by a host of Premier League and European stars from Mohamed Salah and Victor Osimhen to Sadio Mané and Achraf Hakimi.

For Konami, this is an opportunity to tap into one of football’s most dynamic and fastest-growing fan bases. As the Konami AFCON Official Gaming Sponsor, the company aims to enhance the realism and excitement of eFootball by including more authentic African content, which is crucial for the game’s competitive standing.

The TotalEnergies CAF Africa Cup of Nations Morocco 2025 is scheduled to take place from December 21, 2025, to January 18, 2026. Fans can now look forward to an electrifying tournament both on the pitch in Morocco and virtually within the eFootball universe.

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Femi Blake

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